Local alternative DJ and producer Khanyisile Hlithani, also known as Soulé, credits his musical journey to his grandmother.
“The foundation of my passion was shaped by my grandmother, who owned a pub. I would often sleep over at her place just so I could play cassettes for her customers. That early exposure sparked something in me,” said Hlithani.
With over 16 years of experience as a DJ, Soule said his musical taste has evolved significantly over time. “While I initially played house music, my sound developed naturally. I’ve always had an ear for anything that feels good, which led me to embrace a more eclectic and alternative style.”
After spending time in Johannesburg, he returned to Bloemfontein with a vision to introduce a fresh sound to the local market. This led to the creation of Soulé Loungery Sundowners, an alternative music platform hosted weekly at The Other Venue.
“That experience became a standout in the city, offering something fresh and different, and it was embraced by a growing audience.”
During the Covid-19 pandemic, Soule saw an opportunity to reimagine social experiences by creating a daytime event concept. “It catered to people who wanted to go out, enjoy good music, and connect outside of the traditional club environment.” Through consistency, the concept evolved into a thriving community.
This coming weekend, the highly anticipated Brunch Club event will take place at Urth, marking a significant milestone for the brand. For the first time, the event will feature national artists alongside elevated sound and staging production.
“We’re intentional about creating a beautiful, immersive experience for our community. With Kitchen Mess as our headliner, supported by a strong lineup of local and national talent, this is set to be a defining moment for the brand.”
Looking ahead, Soulé aims to grow the platform into a large-scale, inclusive experience. “I want to build something that brings together young professionals, youth, and even families – a festival environment that is diverse, accessible, and rooted in the community,” he said.
