Small gestures relieve hardship

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Disposable masks were handed to Towers of Hope. From the left are Marcine O'Reilley, media specialist for Mahareng; Rebecca de Wit, manager of Towers of Hope; De la Harpe le Roux, CEO of Towers of Hope. PHOTO: Heidre Malgas

The Covid-19 pandemic, which has hit hard throughout the country, has left many people clueless as what to do and what to expect. The vulnerable were severely affected as masks had to be purchased and many of them had no money to do so.

Mahareng Media and Advertising and GigCulture joined hands to donate disposable masks to those in need.
The masks were donated to Towers of Hope and Reverend De la Harpe le Roux, CEO of Towers of Hope. He was very pleased with the kind gesture and said the help they had received would mean that they too would be able to help other people.

He told Bloemfontein Courant they were planning to donate the masks to 25 different NGOs. “We do have a lady at the organisation who makes cloth masks for the people who collect meals from us on a daily basis. We provide them with these masks because they are not allowed to collect food without a mask. The masks we have now received from Mahareng Media and Advertising will be going the organisations we know are in need.”

Le Roux added that they had received a lot of help during the hard lockdown and were able to secure 9000 food parcels and a number of masks from different organisations.
Rebecca de Wit, manager at Towers of Hope, expressed their gratitude for the masks and said, “It’s such a good feeling to be able to help the needy. Bloemfontein has a big need of masks and food for the homeless, and we are truly thankful for every bit we get.”

Lesley Jennings, managing director of GigCulture, said, “Being active in engaging with members of our community is very important. We are who we are because of others. It is of paramount importance that we provide and support members of our community on an ongoing basis, making the city a better place to live in for everyone.”

Pieter Delport, Editor of Bloemfontein Courant and Get It Bloemfontein, said Covid-19 has had a devastating impact on people from all walks of life, especially the homeless. “For Bloemfontein Courant it has always been important to assist those who have been hard hit by the pandemic, whether it is through reporting about their plight or to making an actual contribution to better their circumstances.

“We also have a longstanding relationship with Towers of Hope, which has an immaculate record when it comes to assisting the destitute in our communities. Therefore it makes perfect sense for us to donate facemasks to Towers of Hope, who will in turn make sure that they reach those who need them most.”

Heidre Malgas
heidre@mahareng.co.za