Reinventing Black Friday
The biggest sales event of the year is here! And we want you to get the best for your buck with a few sought after tips!
With the year we’ve had, we can all do with a bargain or two. On November 27 you will get exactly that when South Africa participates in Black Friday – an annual international celebration of super savings. On this day, goods and service providers give consumers mega-value for their hard earned rand. Caxton Local Media arms you with information you need to make the most of this year’s saving opportunities.
1. Planning is key
With specials running for a limited time, you will have to know what you’re looking for and where to find it from the get-go. Keep your eyes on print and digital media advertisements and compare product prices to identify the best deals.
2. Make use of extended Black Friday periods
Be sure to ask goods and service providers about the duration of their Black Friday specials. Massmart’s senior vice-president: group corporate affairs, Brian Leroni, said, “Game and Makro will be running Black Friday deals throughout the month of November, starting on November 2 and finishing on November 29. These deals will run for the week in which they are announced and will not be offered again, so we encourage shoppers to take advantage of these deals in the week in which they break”.
3. Queueing not your thing? Shop online!
South Africans have been shopping online like never before this year. This is according to data released by Mobicred in June. Retailers are ready to accommodate this trend on Black Friday as well.
“We have also prioritised online and have invested further in ensuring systems stability, online stock availability and better order fulfilment,” Leroni indicated.
Now get out there and enjoy it!