Bfn hairdressers battling to survive

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Thato Kulehile with a client

Hairdressing, a component of the personal service industry, has been hit hard by the Covid-19 pandemic. The national lockdown has affected many businesses but local hairdressers have been hit even harder.

Professional barber at Roots Hair Studio in Langenhoven Park, Luke Knight Thurston, said he hasn’t been able to assist any clients, causing a huge loss of income. “The full effects of the Coronavirus on the hair and beauty industries is yet to be felt, but its disruption is evident in many areas and certainly causing ripples from production, to sales, to distribution.”

Luke Knight Thurston

Salon owner, Jadie Herbst, who owns Jadie Professionals in Westdene, said it is hard to put into words the seriousness of the effects of the pandemic. “It’s almost like being torn between two sides. On the one side, your health, the health of others and understanding why we need to take such serious actions and comply with the regulations, and on the other side, years of hard work and sacrifice going down the drain while facing the real challenge of losing your business, your livelihood,” she said.

She truly believes they do not deserve to only open in Level 1. “We practice better hygiene than most industries. My hope is that the government will consider this and consider how many people are suffering right now.”

Jadie Herbst

Professional hairdresser, Thato Kulehile, said that she hopes the government realises the important role that salons play in the economy of the country. “We are not operating, we have no source of income and no way to pay our rent.

“The virus has made my job difficult because my clients need to have their hair done and I unfortunately cannot assist them with their hair needs,” she said. However, her hopes are that all hairdressers will come out of this stronger.

André Ehlers

André Ehlers, hairstylist at Zooz Hair and Beauty Salon, has been working in the industry for over 10 years. He said the lockdown has affected his profession tremendously.

“We are all in this together. After the lockdown people are going to struggle financially, therefore we are going to assist, respond to all needs at an affordable price so that we have each and every person’s heart and hair glowing again. We will be able to stand up again.”

Pierce van Heerden

pierce@mahareng.co.za