Artists, entrepreneurs and entertainment lovers, prepare yourselves for a Heidedal first. The HeArts Festival is set to be like no other as it will be created by Heidedal residents for Heidedal people. According to organiser, Roxanne Konco, the four-day festival is going to change the way that local artists see themselves.
Konco and her partners, Zane Muller and Roxy Clarke, created Clrdz, which they describe as an organisation for capacity building through events. “We saw a need in the community for activities to take place because there is very little happening in Heidedal. When there is not much happening in a community, it fosters social ills,” said Konco, who also runs Infinite Three, a non-profit organisation that develops and mentors visual artists and crafters.
“We are going to host various activities or events within the community to try and combat those ills. This will be done by keeping our young people busy, stimulating the economy within Heidedal and using local service providers,” she added.
Residents who are artistically inclined are called on to take part in workshops to prepare for the festival. Muller, Creative Director at the Vrystaat Arts Festival and dance studio owner, expressed that Heidedal is a well of talent but many artists lack the skills to turn that into financial security. “We want to change the fact that local artists do not know how to charge for their work. We want them to be proud professional performers who know their value,” he said.
Clrdz will run film, social media, music, dance and radio and presenting workshops. The first will be of film production on 6 July 2019 and will be presented by video editor of the popular soapie, Skeem Saam, of Ricardo Klaasen.
Fitness guru, Roxy Clark, owner of Transformers Boot Camp, is also involved in the endeavour as community upliftment is close to her heart. “I am passionate about the people of Heidedal. Children sit at the corner doing nothing but I am a fighter for future generations so I am compelled to make a change in the area. Although I do not come from an arts background I know that the people here are rich in talent and I would like to help them get to where they need to go with their work,” expressed Clarke.
The festival will include a comedy show, youth festival and gospel Sunday event. To take part in the free workshops visit Clrdz on Facebook and Clrdz.inc on Instagram and Twitter for more information.